How the Feature and Price Gap Changes as a Sales Team Grows: HubSpot Sales Hub vs Salesforce Sales Cloud (2026)
Published: September 24, 2026
Last Updated :List prices checked September 24, 2026
Disclosure: This article currently contains no affiliate links, and no vendor mentioned here paid for or previewed it. If that changes, I will say so here and mark any affiliate links clearly. Prices are taken from vendor pages and dated, and I correct them when they change. See my Affiliate Disclosure and Editorial Policy.
CRM pricing pages are built to make the first step look cheap. The interesting question is what happens at rep number 6, rep number 13, and rep number 40, when the features you actually need move behind a higher tier and the per-seat price moves with them.
This article compares HubSpot Sales Hub and Salesforce Sales Cloud at four team sizes using published list prices, one recent repricing event, and what verified reviewers say about cost as teams scale. Every dollar figure below is either quoted from a cited source or calculated from one, and the arithmetic is shown.
Key findings
- HubSpot's steepest jump is the first one. Moving a whole team from Starter (about $10 per seat per month on HubSpot's live pricing page on September 24, 2026) to Professional ($90, per HubSpot's own pricing guide) is roughly a 9x per-seat increase, plus a $1,500 one-time onboarding fee. For a 10-rep team that is $1,200 a year versus $12,300 in year one.
- Salesforce's steepest jump comes later and is smaller in ratio but bigger in dollars. Starter Suite ($25) to Pro Suite ($100) is 4x. The next step, Pro Suite to Core ($195), is +95%.
- The two vendors cost almost the same at about 10 reps and diverge after that. On license cost alone, HubSpot Professional (with its onboarding fee) becomes cheaper than Salesforce Pro Suite at 13 seats. HubSpot Enterprise becomes cheaper than Salesforce Core at 7 seats.
- At 50 seats, the top-tier gap is about $23,500 in year one and $27,000 every year after. HubSpot Enterprise: $93,500 in year one. Salesforce Core: $117,000. These are not like-for-like packages, which I explain below.
- Salesforce raised the price of the tier most customers sit on. On September 3, 2026, Salesforce introduced Core ($195), Advanced ($395), and Max ($550), replacing Enterprise ($175) and Unlimited ($350) as the tiers new buyers see. That is roughly +11% and +13%.
- The most common overpay is paying every rep for features only some reps use. In a 25-user HubSpot Professional example, moving 10 users to core seats saves $5,400 a year (18.9%).
How this analysis was done
On September 24, 2026, I captured screenshots of HubSpot's and Salesforce's live pricing pages (Figures 1 to 3 below) and used them to confirm the entry and mid-tier prices. Prices for tiers that are off-screen in those captures come from HubSpot's own Sales Hub pricing guide (Professional and Enterprise) and from dated independent reports of Salesforce's September 3, 2026 announcement (Core, Advanced and Max). I flag which is which wherever it matters.
I then calculated year-one and ongoing license costs at seven team sizes. I also signed up for HubSpot's free CRM and a Salesforce Sales Cloud trial, both on September 25, 2026, and used them directly, which is where the trial screenshots in this article (Figures 4 to 8) come from. The Salesforce cost figures in this article still come from its public pricing pages rather than from an admin-level view of licenses, since the trial's Setup → Users screen was not part of what I captured. Reviewer quotes come from published G2 reviews and are kept short and attributed. Discounts, implementation, and add-ons vary by contract and are excluded from the totals unless stated.
Verified list prices (September 2026)
All prices are USD per user per month, billed annually, unless noted.
| Tier | HubSpot Sales Hub | Salesforce Sales Cloud |
|---|---|---|
| Free | $0, up to 2 seats | $0 (Free Suite), up to 2 users |
| Entry | Starter: about $10 on the live page (struck-through $20); $9 annual / $15 monthly in HubSpot's guide | Starter Suite: $25 (monthly or annual; transaction fees apply) |
| Mid | Professional: $90 annual / $100 monthly (HubSpot guide) | Pro Suite: $100 (billed annually; contract required) |
| Upper | Enterprise: $150 | Core: $195 (new); legacy Enterprise: $175 |
| Top | (none above Enterprise) | Advanced: $395 (new); legacy Unlimited: $350 |
| AI-heavy | (Breeze credits usage-based) | Max: $550 (same as Agentforce 1) |
| One-time onboarding | Pro: $1,500 / Enterprise: $3,500 | Not a fixed fee; implementation is scoped separately |
Sources: my screenshots of HubSpot's and Salesforce's live pricing pages (Figures 1 to 3) for HubSpot Free and Starter and for Salesforce Starter Suite and Pro Suite; HubSpot's Sales Hub pricing guide (updated 09/09/26) for HubSpot Professional and Enterprise; Salesforce's September 3, 2026 edition announcement as reported by SalesforceDevops.net and Salesforce Dictionary, and CostBench (checked September 11, 2026), for Core, Advanced and Max.
Live pricing pages, captured September 24, 2026
Figure 1. HubSpot's pricing page. Screenshot taken by Sandra Robert on September 24, 2026, in a mobile browser. It shows Free ($0, up to 2 users, no credit card) and Starter ("Starts at $10/mo/seat" with $20/mo/seat struck through, a Pay Monthly / Pay Annually toggle, 500 HubSpot Credits, 1,000 marketing contacts). This is HubSpot's general pricing page for its Starter platform, which covers marketing, sales, service, content and data tools. The Professional and Enterprise columns are off-screen, so those prices come from HubSpot's Sales Hub guide.
Figure 2. Salesforce's CRM pricing page. Screenshot taken by Sandra Robert on September 24, 2026, with the currency converter set to US Dollar. Starter Suite: $25 per user per month, "billed monthly or annually," with transaction fees applying. Pro Suite: $100 per user per month, "billed annually," contract required, with Premier Support listed as an add-on.
Figure 3. Salesforce's Sales pricing page. Screenshot taken by Sandra Robert on September 24, 2026. The same $25 and $100 prices appear here, with the Pro Suite card listing sales quoting and forecasting. The Core and Advanced cards begin at the bottom of the screen, but their prices are cut off, so I cite independent reports for those figures.
Where the sources disagree
A pricing article that hides conflicts is not much use, so here are the ones I found.
HubSpot Starter shows up as $9, $10, $15 or $20, depending on where you look. HubSpot's live pricing page, captured for Figure 1, showed Starter "starting at" $10 per seat per month with $20 struck through. The screenshot does not make clear whether the monthly or annual toggle was active, and the strike-through suggests a promotional or discounted price, which I cannot confirm. HubSpot's Sales Hub guide, updated September 9, 2026, lists $9 annual and $15 monthly. Several third-party trackers, including one marked "verified unchanged" on September 18, 2026, still list $15 annual and $20 monthly. I use $10 in the tables because that is what HubSpot's live page displayed. At $9 the Starter-to-Professional jump is 10x, at $10 it is 9x, and at $15 it is 6x.
HubSpot's own guide contains an internal inconsistency on core seats. It describes core seats as "$45-50" per month, which reflects different amounts for different tiers and hubs. Confirm the exact rate in your quote.
Salesforce's own pages had not fully caught up with each other. One pricing researcher who checked five official Salesforce pages in the same week found Core at $195 on some and Enterprise at $175 on another. The two pages I captured also word Pro Suite slightly differently: Figure 2 lists "Enhanced, Real-Time Chat" and the AppExchange, while Figure 3 lists "AgentExchange". Older third-party pages still show $165 and $330 for Enterprise and Unlimited, figures that predate an August 2025 price increase of roughly 6%.
Some claims I could not verify. One third-party site says HubSpot Professional requires a minimum of five seats. I found no confirmation in HubSpot's own guide, so I excluded it from the calculations.
Stage 1: One to five reps
At this size the gap is almost entirely about price, and it favors HubSpot.
Both vendors offer a two-user free tier. HubSpot's live page says "Free for up to 2 users. No credit card required" (Figure 1). HubSpot's free tools cover contacts, one deal pipeline, and basic email tracking, but exclude automation and sequences. Salesforce's Free Suite is capped at two users and, per third-party edition guides, excludes automation, API access, and AppExchange integrations.
For a five-rep team, annual license cost is:
- HubSpot Starter: $600 ($10 x 12 x 5, the price on HubSpot's live page). At $9 it is $540; at $15, $900.
- Salesforce Starter Suite: $1,500 ($25 x 12 x 5).
Salesforce's live Starter Suite card (Figure 3) lists lead, account, contact and opportunity management, built-in sales flows and lead routing, AI email and event syncing, and dynamic email marketing and analytics, with a free Slack workspace connected to the CRM. It is a bundle across sales, service, marketing and commerce, so it is broader than a sales-only tool. Whether that breadth is useful depends on whether you will actually use those functions in year one.
The feature gap at this stage is small. Both give you a pipeline, contact management and email integration. HubSpot Starter adds two pipelines, removes HubSpot branding, and includes 500 calling minutes a month. What you do not get on Starter is sequences, forecasting, or custom reporting, per HubSpot's own comparison table. That absence is what creates the next stage.
What the free tiers actually look like from inside
Pricing pages describe limits in the abstract. Using the product shows where they actually bite, and sometimes shows things pricing pages don't mention at all. I signed up for HubSpot's free CRM and a Salesforce Sales Cloud trial, both on September 24, 2026.
Figure 4. HubSpot's Users & Teams screen, captured September 24, 2026, at Settings → Users & Teams. It reads "You've invited 1 out of 2 users. Invite more users with Starter Customer Platform," with an Upgrade button directly beneath. This is the free tier's two-seat cap in practice, not just as a line on a pricing page: the product itself tells you to upgrade the moment you approach the limit, before you've added a second real user.
Figure 5. HubSpot's email composer, captured September 24, 2026, while drafting a test marketing email. It shows "2,000 sends remaining this month, 0/2,000 sent" with "Upgrade for 5,000 sends per month" linked directly underneath, even though this account had sent zero emails. The prompt appears before the limit is reached, not after, which matters if you're trying to judge how a plan will feel at real volume rather than just its published cap.
Figure 6. HubSpot's CRM Data Overview dashboard, captured September 24, 2026, on the same free account. Reporting, deal tracking and ticket summaries all worked without any paywall inside this dashboard. The one persistent reminder of the plan's ceiling is the "Upgrade to Starter" button fixed in the bottom-left sidebar, visible on every screen in the account regardless of which section you're in.
Two takeaways from actually using the free tier, not just reading about it: the seat cap and the email-send cap surface as in-product upgrade prompts well before you hit a wall that stops you working, and the core CRM functions (contacts, deals, dashboards) are not artificially crippled to force an upgrade. The pressure to move up a tier comes from volume limits, not from missing core features, which matches what the pricing page implies but is more concrete when you see the actual prompt.
I did complete a hands-on walkthrough of Salesforce, though not of the Setup → Users license screen specifically, and it surfaced a real finding of its own.
Figure 7. A Salesforce Sales Cloud trial, captured September 24, 2026, showing "30 Days Remaining" and a "Subscribe Now!" prompt, confirming an active trial rather than a marketing page. The interface shown is Salesforce Classic, the platform's older UI, with a "Switch to Lightning Experience" link near the top rather than Lightning being the default. Searching "Users" from this screen returned saved reports about user engagement, not the administrative Setup → Users license screen; reaching that screen requires using Classic's plain-text "Setup" link rather than a gear icon, since the icon-based Setup menu belongs to Lightning.
Figure 8. The trial's default home feed, captured the same day, showing Salesforce's own seed data: sample support cases (including one titled, coincidentally, "Features don't work for us"), a dashboard, and a task list referencing sample contacts. This is what a brand-new trial account looks like on first login, before any real data is added.
The finding worth reporting: a new Salesforce Sales Cloud trial signup did not default to Lightning, the interface shown in Salesforce's own marketing and pricing screenshots. It opened in Classic, with Lightning offered as a manual switch. That is a real first-use friction point, separate from and additional to the pricing gaps this article otherwise covers, and it is not something a pricing page would tell you.
Stage 2: Six to fifteen reps, where the cliff appears
This is where teams overpay most, because this is where the free and entry tiers stop being enough.
HubSpot places email sequences (up to 5,000 per account), forecasting, custom reporting (100 reports), 300 custom workflows and 3,000 calling minutes at Professional. Salesforce's live Pro Suite card (Figure 3) lists sales quoting and forecasting, greater customization and automation, and access to its app marketplace, with Premier Support as a paid add-on. Salesforce's own page describes Core as including everything in Pro Suite plus advanced pipeline management and forecasting, opportunity scoring, conversation intelligence and APIs. In other words, basic forecasting arrives one tier earlier on Salesforce than on HubSpot, and what Core adds is the advanced version. Third-party edition guides describe caps on Flow automation and API access within Pro Suite; confirm exact limits in Salesforce's edition comparison before you buy.
Here is what "the whole team moves up" costs:
| Team size | HubSpot Starter | HubSpot Pro (year one, incl. $1,500 onboarding) | Increase | Salesforce Starter | Salesforce Pro Suite | Increase |
|---|---|---|---|---|---|---|
| 5 | $600 | $6,900 | +$6,300 (11.5x) | $1,500 | $6,000 | +$4,500 (4x) |
| 10 | $1,200 | $12,300 | +$11,100 (about 10x) | $3,000 | $12,000 | +$9,000 (4x) |
| 25 | $3,000 | $28,500 | +$25,500 (9.5x) | $7,500 | $30,000 | +$22,500 (4x) |
Two things stand out. First, HubSpot's jump is proportionally much larger because its entry price is much lower. Second, once a team crosses the cliff, the two vendors land within a few percent of each other at about 10 reps: $12,300 for HubSpot versus $12,000 for Salesforce.
The crossover point is 13 seats. HubSpot Professional is $10 a seat per month cheaper ($90 vs $100), which is $120 a seat per year, but it carries a $1,500 onboarding fee. Divide $1,500 by $120 and you get 12.5. At 12 seats Salesforce Pro Suite is $60 cheaper in year one; at 13 seats HubSpot is $60 cheaper.
That comparison excludes Salesforce implementation, which is scoped separately and is often the larger cost. It also excludes any HubSpot implementation partner fees beyond the mandatory onboarding.
The onboarding fee is a small-team tax. Spread over the team, the $1,500 costs $300 per seat in year one at 5 reps, $150 at 10, $60 at 25 and $30 at 50. Effective HubSpot Professional cost in year one, per seat per month, is $115 at 5 reps, $102.50 at 10, $95 at 25 and $92.50 at 50, against a list price of $90.
Stage 3: Sixteen to fifty reps, where managers need more
At this size the pain shifts from reps to managers. Territories, permissions, forecasting accuracy, and reporting depth matter more than email sequences.
HubSpot Enterprise ($150) adds custom objects, predictive lead scoring, conversation intelligence, advanced permission sets and team hierarchies, quote approval workflows, 1,000 workflows and 500 custom reports. The onboarding fee rises to $3,500. Moving up from Professional is a 66.7% per-seat increase.
Salesforce Core ($195) is the equivalent step, and its per-seat increase from Pro Suite is 95%. Per the September 2026 announcement, Core also bundles Slack Business+, Tableau Next, a Premier Success Plan, and 500,000 Flex Credits per organization per year.
| Team size | HubSpot Enterprise (year one, incl. $3,500) | Salesforce Core | Difference |
|---|---|---|---|
| 10 | $21,500 | $23,400 | $1,900 |
| 25 | $48,500 | $58,500 | $10,000 |
| 50 | $93,500 | $117,000 | $23,500 |
HubSpot Enterprise becomes cheaper than Salesforce Core in year one at 7 seats ($3,500 divided by the $540-per-seat annual gap is 6.5).
This is not a like-for-like comparison. Salesforce is now selling a bundle. If your team already pays for Slack, an analytics tool, and a premium support plan, some of that spend can be redirected. If it does not, you are paying for entitlements you may not use. One practitioner writing on SalesforceDevops.net put it clearly: an entitlement is not the same as realized value, and overlap with tools you already own, such as a different collaboration platform, reduces the benefit.
Stage 4: Fifty to one hundred reps and beyond
HubSpot's ceiling per-seat price is $150. Salesforce's does not stop at Core.
| Team size | HubSpot Enterprise (year one) | Salesforce Core | Salesforce Advanced |
|---|---|---|---|
| 50 | $93,500 | $117,000 | $237,000 |
| 100 | $183,500 | $234,000 | $474,000 |
Advanced ($395, up about 13% from Unlimited's $350) adds Security Center, Backup & Recover, Archive, and Data Detect, and increases the Flex Credit allocation to 1,000,000. If your compliance team requires those, the price is the price. If not, the honest question is whether Core is enough.
Where Salesforce's price buys something HubSpot does not offer is depth of customization, a large partner ecosystem, and heavy-duty enterprise reporting. A MarketBetter review relays a Gartner reviewer's summary that Salesforce is "infinitely customizable, which is both its greatest strength and biggest weakness." Note that MarketBetter sells competing software, so read that context accordingly.
HubSpot's own guide acknowledges a limit at the top end, noting that large sites "may run into platform constraints around API limits or automation throughput." If your process depends on heavy integrations, test those limits during the trial rather than after signing.
Also budget for people. One vendor blog estimates dedicated Salesforce admins at $80,000 to $120,000 a year. That figure comes from a single vendor with a commercial interest, so I would not rely on it, but the underlying pattern shows up independently in G2 reviews: reviewers repeatedly say complex configuration needs training, admin support, or consultants.
The overpay patterns
Across the pricing and review data, six patterns recur.
1. Moving the entire team up a tier at once
The tables above show why. If only the four people who build sequences and run forecasts need Professional features, upgrading all ten reps to get them costs up to $11,100 more in year one than you may need to spend. Ask whether the features you need are per-user or per-account. Some are account-level once one tier is bought.
2. Paying full seats for people who need less
HubSpot sells core seats at about $45-$50 on Professional and $75 on Enterprise, for users who mostly need to view deals, manage contacts, or pull reports. In a 25-user Professional example, 15 full seats plus 10 core seats at $45 costs $23,100 in year one instead of $28,500. That saves $5,400, or 18.9%. The assumption, that 10 of 25 users do not need sequences or advanced tools, is illustrative and will not be true for every team.
On the Salesforce side, one Salesforce consultancy describes orgs mixing full seats for reps with Platform Starter seats at $25 for back-office users who only need custom apps. In a 25-user example, 15 Core seats plus 10 Platform Starter seats costs $38,100 a year instead of $58,500, saving $20,400 (34.9%). That only works if those users genuinely fit the Platform license terms, so confirm with Salesforce before counting on it.
3. Ignoring the onboarding fee in the comparison
A team comparing "$90 vs $100 per seat" without the $1,500 fee will pick the wrong vendor below 13 seats. Put the one-time fee into your first-year total, and keep it out of years two and three.
4. Not modeling Salesforce's repricing at renewal
Existing Salesforce customers can stay on legacy editions at current pricing, per the announcement. New buyers see Core at $195, which is $20 (11.4%) above Enterprise's $175. For 25 seats that is $6,000 a year; for 50 seats, $12,000. One pricing researcher expects an 8% to 10% bump at renewal for teams who do not push back. That is a forecast, not a published policy.
There is a wrinkle worth knowing. If a third-party guide is right that Premier Success costs 30% of net license fees, an Enterprise seat with Premier Success is $175 x 1.30 = $227.50, more than Core's $195, which already includes it. Salesforce's live Pro Suite card lists Premier Support as an add-on, which fits that picture. For teams that already buy premium support, Core may reduce cost rather than raise it. I could only find that 30% figure in one source, so confirm it in your own contract.
5. Buying bundle entitlements you will not use
Core, Advanced and Max include Flex Credits for Agentforce actions: 500,000, 1,000,000 and 2,750,000 per organization per year. At the list price of half a cent per credit and 20 credits per standard action, 500,000 credits is $2,500 of list value, or 25,000 actions a year for the entire organization. That is enough to experiment, and probably not enough to run agents across a large sales floor.
6. Accepting list price
Two third-party sources claim customers commonly pay 20% to 35% below HubSpot list price. Both sell pricing-benchmark or negotiation services, so treat the range as unverified. It is still reasonable to assume a multi-seat, multi-year, multi-hub deal has room to negotiate.
Feature gap by team stage
| Need | Where HubSpot puts it | Where Salesforce puts it |
|---|---|---|
| Basic pipeline and contacts | Free / Starter | Free Suite / Starter Suite |
| Email sequences | Professional (up to 5,000 per account) | Not listed on the Starter or Pro Suite cards; third-party guides place sales engagement in upper tiers, so confirm |
| Forecasting | Professional | Quoting and forecasting on the Pro Suite card (Figure 3); advanced forecasting and pipeline management at Core (per Salesforce) |
| Custom reports | Professional (100), Enterprise (500) | Broad reporting; deepest at higher tiers |
| Custom objects | Enterprise only | Available with higher editions; confirm the per-edition limit |
| Conversation intelligence | Enterprise | Core (per Salesforce) |
| API access | Broad integrations; some limits at top end | Included from Core (per Salesforce) |
| Advanced permissions | Enterprise | Higher editions |
What reviewers say
I did not select reviews to fit a conclusion. The cost-at-scale theme appears in both products' verified G2 reviews, and it is also where most complaints cluster.
On HubSpot, a G2 reviewer's dislike list contains "Advanced features can become expensive as your team grows." Another reviewer wrote that some features are "locked behind higher-tier plans," which they said makes it expensive as teams scale. A different reviewer noted that reporting and customization are less granular than at enterprise rivals such as Salesforce.
On Salesforce, a reviewer in a review dated August 2026 wrote that it "can become expensive as businesses add more features or users." Other G2 reviewers describe a steep learning curve and say customization often requires training or admin support. A separate review summary says complexity can overwhelm customers without a dedicated admin team or implementation partner.
Third-party sources report G2 ratings of about 4.4 out of 5 for both products, with roughly 12,000 to 13,000 HubSpot reviews (across hubs) and more than 25,000 for Salesforce. I have not independently verified those counts, so check the current figures on G2 before citing them.
Which one fits which team
Choose HubSpot if your team is under about 40 reps, you want to be selling within days, and you can live with less granular reporting. The per-seat price is lower at every tier above entry, but expect to move most of the team up together at Professional.
Choose Salesforce if you already know you need deep customization, complex territories, or a big integration ecosystem, and you have (or will fund) an admin. Its price is higher per seat, and the bundle only pays off if you use it.
Whichever you choose:
- Model year one and year two separately.
- Count only the people who need full seats.
- Ask each vendor for the exact feature limits of the tier you plan to buy.
- Get implementation quoted as its own line item.
- Ask what your renewal price will be before you sign.
What I could not verify
- Salesforce's Core, Advanced and Max prices on Salesforce's own page. My screenshot shows the Core and Advanced cards but cuts off before their prices, and Salesforce's news release blocked automated access, so those figures rest on multiple independent reports of the September 3 announcement.
- HubSpot's Professional and Enterprise prices on HubSpot's live page. My screenshot shows only the Free and Starter columns, so those figures come from HubSpot's Sales Hub guide.
- The HubSpot Starter price discrepancy ($9, $10, $15 or $20), including which billing option the live $10 reflects.
- Exact feature limits inside Salesforce Pro Suite.
- Real-world discounts on either platform.
- Implementation costs for either platform, which vary too widely to model responsibly.
- Salesforce's Setup → Users license and seat-count screen specifically. This article includes hands-on evidence from both a HubSpot trial (Figures 4 to 6) and a Salesforce trial (Figures 7 to 8), but the Salesforce trial screenshots show the Classic interface and home feed, not the admin license screen.
Verify these prices yourself in five minutes
- Open HubSpot's Sales Hub pricing page and note the Starter, Professional and Enterprise prices and the billing toggle.
- Open Salesforce's Sales Cloud pricing page and note Starter Suite, Pro Suite, Core, Advanced and Max.
- Ask each vendor in writing for the onboarding or implementation cost and seat minimums.
- Multiply seats by price by 12, add one-time fees, and compare year one and year two.
FAQ
Is HubSpot cheaper than Salesforce? On list price, yes at every paid tier above entry. On total year-one cost, HubSpot Professional only beats Salesforce Pro Suite from 13 seats because of its onboarding fee.
Did Salesforce change its prices in 2026? Yes. On September 3, 2026 it introduced Core ($195), Advanced ($395) and Max ($550). Existing customers can stay on legacy pricing.
Do both offer free plans? Yes, each supports two users.
Are these prices what I will actually pay? Not necessarily. They are list prices before negotiation, add-ons, and implementation.
Sources
Prices and product details, retrieved September 24, 2026:
- HubSpot, "HubSpot's Sales Hub pricing guide" (updated 09/09/26): https://blog.hubspot.com/sales/hubspot-sales-hub-pricing
- Salesforce, Sales pricing page (screenshots by the author, September 24, 2026; Core, Advanced and Max prices were not visible in the captures): https://www.salesforce.com/sales/pricing/ 2a. HubSpot pricing page (screenshot by the author, September 24, 2026; Free and Starter columns only).
- Salesforce, "New Salesforce Editions Bundle Everything Businesses Need for Agentic Transformation" (September 2026): https://www.salesforce.com/news/stories/salesforce-simplifies-editions-2026/
- Mehmet Orun, SalesforceDevops.net, "Sales Cloud Is Back on the Price List" (September 14, 2026): https://salesforcedevops.net/index.php/2026/09/14/salesforce-core-advanced-max-editions-value/
- Salesforce Dictionary, "Salesforce Rebuilds Its Price List" (September 3, 2026): https://salesforcedictionary.com/news/salesforce-news-september-3-2026-editions-repricing-core-advanced-max
- CostBench, Salesforce pricing (checked September 11, 2026): https://costbench.com/software/crm/salesforce/
- SaaSSwitcher, "Salesforce pricing in 2026": https://www.saasswitcher.com/blog/salesforce-pricing
- SaaS CRM Review, "Salesforce Pricing 2026": https://saascrmreview.com/salesforce-pricing/
- Twelverays, "Salesforce Pricing 2026": https://twelverays.agency/blog/salesforce-pricing
- Cargas, "2026 HubSpot Pricing Guide": https://cargas.com/software/hubspot/pricing/
- SaaSPriceHub, HubSpot Sales Hub tracker: https://saaspricehub.io/tools/hubspot-sales-hub
- Bill Lowering Guys, HubSpot Sales Hub pricing: https://billloweringguys.com/pricing/hubspot-sales-hub-pricing
- Tropic, "How Much Does HubSpot Cost?": https://www.tropicapp.io/glossary/hubspot-price
Reviews and commentary:
- G2, HubSpot Sales Hub pros and cons: https://www.g2.com/products/hubspot-sales-hub/reviews?qs=pros-and-cons
- G2, HubSpot Sales Hub reviews: https://www.g2.com/products/hubspot-sales-hub/reviews
- G2 review by Filippo T. (February 3, 2026), via AWS Marketplace: https://aws.amazon.com/marketplace/reviews/reviews-list/prodview-yrtsi4nyncug6?page=14
- G2, Agentforce Sales (formerly Sales Cloud) reviews: https://www.g2.com/products/salesforce-salesforce-sales-cloud/reviews
- G2, Salesforce Sales Cloud pros and cons: https://www.g2.com/products/salesforce-salesforce-sales-cloud/reviews?qs=pros-and-cons
- MarketBetter, "Salesforce Sales Cloud Review 2026": https://marketbetter.ai/blog/salesforce-sales-cloud-review-2026/
- SyncGTM, "Salesforce Review 2026": https://www.syncgtm.com/blog/salesforce-review
- Sybill, "HubSpot Pros and Cons for Sales Teams": https://www.sybill.ai/blogs/hubspot-pros-and-cons
Edition feature notes: Synebo, "Salesforce Editions Comparison": https://www.synebo.io/blog/salesforce-editions-comparison-how-to-choose-the-right-one/
About the author
Sandra Robert is the founder and editor of SaaS Software Reviews, an independent site that compares the real cost of business software. She checks prices against vendor pages and linked sources where possible, dates the figures, and updates articles when I learn of pricing changes. Corrections? Contact Sandra.
Editorial note: Prices change often. This article reflects list prices as checked on September 24, 2026. If you spot an error, email me at sandraroberts507@gmail.com and I will correct it and note the date of the change.








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